1. Pricing

Pricing your home correctly is the most important part of the process. A real estate agent has access to the most recent home sale information through their MLS. However, pricing a home correctly goes beyond having information. It is a skill that takes into account sales, expired listings, neighborhoods, and current market conditions. Pricing your home with a real estate agent will put you in the best position to make the most amount of profit in the least amount of time.

2. Time

Whether it’s marketing the property, fielding buyer calls, doing showings, or maintaining the transaction, selling a home takes a lot of time. While you may be at work all day, a real estate agents full time job is to do these things for you. Not having this availability could lead to losing qualified buyers.

3. Exposure

When it comes to getting the best price for your home, exposure is key. You want the most buyers possible to see the listing for your home. The Multiple Listing Service(MLS) is the database where all of the home sale information in the UP for the last several years is stored. This means that when your listing goes out every Realtor in the UP can see and show it. These agents are specifically searching for properties to share with their buyers. When you sell your home on your own you are missing out on the majority of homebuyers who are working with an agent.

4. Negotiating

One of the key benefits of a real estate agent is their negotiating skills. They can skillfully advise on offers, counter offers, inspection requests and more. Their experience with past transactions gives them unique knowledge on how to best frame requests, work with the agent/buyer on the other side, and solve road blocks that come up during the transaction.